There are some impressive statistics about Black Friday shopping. For example, in 2016 more people went Black Friday shopping than voted in the election.
Target reported that it sold more than 3,200 TV’s per minute within the first hour of the store opening.
And Walmart said it sold 150 million pounds of turkey and ham during last year’s Thanksgiving season.
Clearly, the holiday season generates a lot of revenue for retailers across the country. Stores count on bringing in at least 30% of their annual sales just between Thanksgiving and Christmas, making you the apple of thousands of marketer’s eyes.
So how can you avoid getting dragged into the biggest shopping day of the year and find the best deals while not breaking the budget?
Here are 10 tips to keep you from overspending this holiday season.
This may seem obvious, but you have to plan ahead and know how much you’ll spend before you start. Don’t budget for what you want to spend – budget for what you can pay for with cash. Start saving now and leave yourself margin for surprise expenses (or last-minute presents). Crown has an easy-to-use guide that you can find here.
Think through every person you need to buy a gift for and try to decide what to get them before you go shopping. Spend some time planning up front to help you avoid overspending once you start shopping. And it wouldn’t hurt to check your list twice.
A lot of stores start their promotions early and will let you know what sales they’ll be running in advance. Once you’ve created your shopping list, do your research. Look up where you can find the best deal on the item.
Buy gifts online, you can spare yourself the temptation of enticing store displays and cash in on convenience. Just make sure you think through shipping and handling costs. Some stores offer an in-store pick-up option if you purchase the item online. Again, be prepared and plan ahead.
If you go to the stores, stay focused! Ask an employee where the exact items from your shopping list are and go straight there. Don’t let yourself get distracted or sway from your shopping list and budget.
Many of us have that store that seems to “speak” to us when we walk in the door, telling us to buy things we don’t need and may never use. If you have a store like this, avoid it at all costs! It is the most likely to wreck your budget and leave you with buyer’s remorse.
If at all possible, go alone so you’re not distracted by kids wanting presents or friends encouraging you to buy unnecessary items. However, if you find strength in numbers, put together a shopping team of highly skilled shopping professionals (or just some great friends) to help you divide and conquer the packed stores on Black Friday.
Allocate a specific amount of time for you to go shopping. Schedule an appointment or set a timer to make sure you get out of the store on time. This will help you stay focused and on-task.
Don’t look for any of your favorite items. Write your own Christmas wish list while you are making the shopping list for others and stay away from your favorite aisle.
Have a friend or spouse check your receipts and bags when you get home (assuming their gift is not inside). Take back anything that was not on your list or in the budget. Just the thought of being accountable to someone else may help you avoid the temptation in stores.
Just like you need a plan to survive the biggest shopping day of the year, you also need a plan to find financial freedom in your own life. Crown’s Money Map is a simple, visual guide to help you become a better steward of your resources and reduce your stress. Download it for free here!
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